How does Splash differ from any other PR agency?
Helen Lambell was a journalist for eight years before setting up her own PR business. She understands what makes a good story – what journalists and the target readership want to read. Many agencies come from a marketing starting point and tell the journalist what the client wants to tell. Which is often not the same thing. Yes, of course the aim is to get the message out there – but the way to do is to provide compelling copy that people want to read! And sometimes the client needs to be persuaded that this is the best way. Ego stroking is not what Splash is all about!! (You have been warned!)